Why does John Q Public not trust the media?

The MSM needs to ask themselves why only 32% of Americans have "a great deal" or "fair amount" of trust in the media - an all-time low.

Here are some recent examples of why this may be occurring.

In the first 100 days stories about Trump were 80% negative vs only 20% positive.   In no week did it drop below 70% negative.

In comparison over their first 100 days Bill Clinton was 60% negative, George W Bush 57% negative and Obama 59% positive.
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CNN Anderson Cooper accuses opponent of approving a gross, scatological activity ON-AIR!   He apologized afterwards but is has only been a couple of weeks since his "extreme eye rolling" insult towards Trump PR advisor Kellyanne Conway which shows how the intolerant left can't practice what they preach.
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Again a former CIA employee makes some pretty MISLEADING if not ILLEGAL claims on CNN about Congressman Trey Gowdy's questions of former NSA Chief Brennan who is testifying before a Congressional Hearing on recent Intel matters.

They seem pretty overblown and may even be expected from a Democrat operative - but a supposed "neutral" commentator?

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The media further discredits themselves by behaving in highly partisan ways while hypocritically claiming to be "balanced".   This is ridiculous.

In this case a Buzzfeed reporter is conducting a Search and Destroy Campaign against online advertisers on FOX Opinion Leader Sean Hannity show - calling up to 50 company's to challenge their online ad campaigns and asking why they supported a "bigoted and racist" media organization (with out legitimate examples).
This is a witch-hunt against conservative opinions.

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In this case an Associated Press (AP) "Reporter" broke rules on a closed GOP fundraiser and reported on the event despite her solemn pledge not to.   She would have been barred unless she agreed but many other media abided by their word.  Why not her?
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In 2014 in this shocking behaviour CNN (again) Anchor Carol Costello laughs at audio clip of obviously distressed daughter Bristol Palin who was describing her assault to Police on the scene in Anchorage AK.

It seems clear that the assault on her and her sister was at least partially Politically motivated as her mother Sarah Palin was a former Governor and Republican VP Nominee.  Certainly there was nothing to suggest they were behaving in a disorderly manner which may have contributed to the dust-up.

If this had happened to a failed Democratic Nominee's daughter - would CNN be taking such obvious pleasure in this violence?
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Finally,  former CBS Journalist Sharyl Attkisson - who first broke the scandal of the ATF "Fast and Furious" Gunwalking scandal that began under the Bush Administration but continued in an expanded fashion with Obama.

Because of this scoop and her dogged follow-up coverage of the people involved she found herself under clandestine surveillance which given her status as a member of the media - was a very troubling discovery.  Ultimately her employer failed to renew her "contract" and a book was born.   Stonewalled: My Fight for Truth Against the Forces of Obstruction, Intimidation, and Harassment in Obama's Washington.

She now about to release her next book - The Smear: How Shady Political Operatives and Fake News Control what you See, Think and How you Vote.